PUMA acquires majority stake in Dobotex

PUMA acquires majority stake in Dobotex

Herzogenaurach Wednesday, December 3, 2008

Sportlifestyle company PUMA and its Dutch licensee Dobotex announced today, that PUMA will become the majority shareholder of Dobotex as of January 1, 2009, subject to approval by anti-trust authorities.

As PUMA already announced in July this year, the company had extended a long-term licensing contract for socks by Dobotex. The new licensing deal has a global reach, excluding the United States.

In addition, PUMA and Dobotex already signed a new licensing contract for PUMA bodywear this year. The license contract with former licensee Schiesser Lifestyle will terminate at the end of 2008.